by Whitney | Jun 4, 2009 | Uncategorized
I have some close friends with books coming out shortly. My friend, Mitch Joel, has a new book out called “Six Pixels of Separation”, about social media and how to get your business connected. Mitch has a great marketing podcast of the same name, and is...
by Whitney | Jun 3, 2009 | Uncategorized
I have been a big fan of IDEO for a long time. IDEO is the famous design firm, well known for its design of innovative products, ranging from Apple’s mouse to the Swiffer and beyond. In the new exhibit at the Smithsonian’s American History Museum on...
by Whitney | May 29, 2009 | Uncategorized
This is a Bottom-Up Problem as much as a Top Down problem. It’s interesting to blame Wall Street and the exotic derivatives for the economic issues we face, but I see the problem stemming as much from something much more bottom up and basic- fuel costs and high...
by Whitney | May 26, 2009 | Uncategorized
I’ve just started a book called Niche Envy- Marketing Discrimination in the Digital Age by Joseph Turow. Even the introduction has me thinking and generating new ideas and questions I hope will be answered, in some way, as I go further through the book. I...
by Whitney | May 25, 2009 | Uncategorized
Chris Brogan had an interesting post today on the Next Media Company, talking about what the future in media might look like, or how you might design one from scratch, assuming unlimited funds and what problems currently exist, causing economic problems for media...
by Whitney | May 25, 2009 | Uncategorized
There’s a really interesting article in this past week’s Business Week about the value of friendships on Facebook and Twitter in a very economic sense. Companies are looking at everything from whether your friends are more likely to click on ads served to...
