by Whitney | Mar 23, 2009 | Uncategorized
I picked up a copy of a somewhat obscure magazine called Networking Times, because they had an article/interview with social media’s favorite sommelier, Gary V. Gary was talking about how social media gave simple tools that everyone could use to give themselves...
by Whitney | Mar 18, 2009 | Uncategorized
I’ve been entranced with economics ever since I took my first course in the subject in college. While my first “love” is still the brain, learning and behavior, finding out there are people like Dan Ariely who merge psychology and economics into “behavioral economics”...
by Whitney | Mar 11, 2009 | Uncategorized
Twitter can be very useful, but I think we have to start to get over the “New! Shiny!” and get down to the fact that this is one of many tools in your social media kit, not the only one. If all of the social media mavens are really disciples of the Church...
by Whitney | Mar 9, 2009 | Uncategorized
In the last post, we talked about how any one person can leverage the knowledge of the past to create new value in the economy. In this post, I’m going to argue that Just Because You Can, Doesn’t Mean You Should, or the fallacy of DIY (do it yourself). As...
by Whitney | Mar 9, 2009 | Uncategorized
I started a conversation with Mitch Joel after listening to the Media Hacks podcast Show #4 and he urged me to blog about it, so here it is. (If you aren’t already listening to Media Hacks, you should check it out. In full disclosure, the minds behind the...
by Whitney | Mar 6, 2009 | Uncategorized
The best stories follow a structure. It doesn’t matter if we’re talking about stories in the newspaper, bedtime stories, or an anecdote told by a friend- most of them have a backbone of some sort. It can be a basic story arc- beginning, middle end. It...