Lend Me Your Brand…

A few years ago, the concept of personal branding became all the rage.  In the age of social media, people no longer build their reputations -solely- based on location and between real friends and business associates, but can have a reputation that exists beyond your...

Personal Branding

At the very first Podcamp Boston, CC Chapman and Mitch Joel did a great presentation on Personal Branding that altered the way I approached my web projects.  Instead of always staying in the background, I learned how important it was to own your blog and podcast, add...