Vernacular

This is something I think about often- on the web, we have our own vernacular- a local language, a lingo- words that have different shades of meaning than they do to the rest of the world.  Yet the way we use language and talk about things matters, and it can clarify...

E-Kindness- Making it easier to be Martha Stewart

A long time ago, I used to have a great selection of greeting cards- back in the day when cards didn’t cost $3 or more a piece.  I used to love to send cards and notes to friends- it was a great way to keep in touch and keep it personal.  I even have some...

Social Networks, Marketing and PR

Chris Brogan asked a question on his blog -Is social media built more for PR types? Is the value there much easier to define than the value for marketers? It generated a lot of comments, mostly in the “PR is part of marketing” vein. For me, social media,...