Tag Archives: delight

Why Apple Continues to be Awesome

Posted on January 11, 2012 by Whitney 3 Comments

You might expect this to be your typical fanboy post, but actually, it’s about exemplary customer service. We had a 1st generation iPod Nano laying around the house.  It had died and been replaced some time ago.  Around Thanksgiving, I … Continue reading →

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Don’t Underestimate Surprise and Delight as a Strategy

Posted on February 5, 2010 by Whitney 1 Comment

I have been a fan of Seth Godin’s for a long time. I read his blogs, buy his books, and frequently recommend them to friends. (In fact, we celebrated my birthday this year at Max Brenner’s restaurant, in part due … Continue reading →

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