by Whitney | Oct 24, 2010 | Uncategorized
I’ve been having a lot of conversations with businesses recently about different projects and how to move them forward. Never forget to make the “end user interface”- what the customer first sees, and how they interact with your business- as easy...
by Whitney | Sep 3, 2010 | Uncategorized
This morning, I was getting caught up in news, and this article about the closing of a Barnes and Noble in Manhattan grabbed my attention. It’s clear that Barnes and Noble has been acting more like a community center for the neighborhood than just a store. ...
by Whitney | Jun 9, 2010 | education, new media, social media, Uncategorized
Early on in my web geek history, I used to hear the phrase “it’s just a platform” dispensed frequently, especially when someone would ask: “What’s this thing good for, anyway?” I was always frustrated by that kind of non-answer...
by Whitney | Apr 29, 2010 | books, business, community, economics, education, Uncategorized
One of my favorite concepts from all of those years studying biology was the concept of the niche. An organism or creature finds a spot where the competition isn’t too intense, and raw materials they can work with, and decides to set up shop. They work with...
by Whitney | Feb 5, 2010 | Uncategorized
I have been a fan of Seth Godin’s for a long time. I read his blogs, buy his books, and frequently recommend them to friends. (In fact, we celebrated my birthday this year at Max Brenner’s restaurant, in part due to reading about Max in Seth’s...