Brand Choice and Politics

How much of politics is about Branding? Before getting into this, let’s talk about the influence of brands in our lives.  One of my favorite quotes from Ze Frank defines a Brand as “The emotional aftertaste after a set of experiences.”  Whether...

Why Trust is the Killer App

I’ve been listening to NPR in the morning, following the news about international politics, and these points keep being made over and over: In (international) relationships, trust is important and vital to getting anything done. The kind of reception leaders get...

The End of a Network – Is it the End of the Idea?

Podango looks like it is in trouble and may not be long for this world. I’ve been part of the Podango family while part of the Mommycast and Friends network, and I have always been a big fan of Doug Smith and Lee Gibbons. Both Doug and Lee have been great...

Trust and Transparency

My friend, John Havens and the fantastic Shel Holtz, have written a book on Tactical Transparency, due out in November.  I’m eager to read the book, not only because it’s by two people I know and respect, but also because it’s a subject that I hear...