by Whitney | Mar 15, 2011 | books, community
I’ve been reading Guy Kawasaki’s Enchantment for the past few days. Reading it in iBooks gives me the chance to highlight my favorite sections to remember, and there have been many so far. As with all of Guy’s books, it’s a good read, and helps...
by Whitney | Mar 26, 2010 | Uncategorized
I’ve been listening to NPR in the morning, following the news about international politics, and these points keep being made over and over: In (international) relationships, trust is important and vital to getting anything done. The kind of reception leaders get...
by Whitney | Mar 24, 2010 | Uncategorized
Last week, the Archer Group in Wilmington held a Trust Summit at duPont’s Theater N, featuring presentations by Mitch Joel, Julien Smith and Chris Brogan, some of my favorite people ever. One of the stories Mitch told keeps coming to mind again and again. It...
by Whitney | Oct 23, 2009 | business, community, learning, social media
At the very first Podcamp Boston, CC Chapman and Mitch Joel did a great presentation on Personal Branding that altered the way I approached my web projects. Instead of always staying in the background, I learned how important it was to own your blog and podcast, add...
by Whitney | Oct 8, 2009 | Uncategorized
When it comes to the new FTC regulations regarding disclosure in advertising, the best way to learn what to do is to read the examples given in the Guidelines themselves, or to see examples of how disclosure is done well, so you can model your disclosure accordingly....
