Reputation

Reputation is a tricky thing.  Ben Franklin said, ““It takes many good deeds to build a good reputation, and only one bad one to lose it”.  It’s at once your most valuable possession, but one of the most fragile as well. Online, we all build a digital...

Best Use of Marketing Information EVER

I just got an automated phone call from my grocery store.  Wegman’s has long been in our family- it was the best grocery in Rochester, NY where I grew up.  There’s one in Downingtown, PA now, and while it’s about a 30-40 minute drive to get there, I...