by Whitney | Mar 26, 2014 | business, community, politics, Uncategorized
My friend, C.C. Chapman, wrote a great blog post today about brand loyalty. He wrote about how companies just giving away free stuff is often not enough to buy loyalty. What these gifts and freebies buy is exposure to people who may be interested in your products,...
by Whitney | Dec 22, 2011 | Uncategorized
There was an article in the LA Times today about a study underway where patients would get unlimited access to doctor’s notes in their files. While I am normally a big fan of transparency, there are certain relationships where the information exchanged is...
by Whitney | Aug 29, 2011 | community
In the aftermath of Hurricane Irene, we were fortunate that we didn’t ose power or get more than a few drips in our basement. Several hors after the storm, when things turned sunny and beautiful outside, our Comcast connection went out, and there’s no...
by Whitney | May 26, 2010 | business, community, economics
Yesterday, I spoke at the Social Media Plus conference, and finally got to meet the great Jason Falls. In Jason’s presentation, he spoke about how sometimes, a relationship with a customer gets damaged, and there may be no going back. Sometimes, there’s...
by Whitney | Mar 26, 2010 | Uncategorized
I’ve been listening to NPR in the morning, following the news about international politics, and these points keep being made over and over: In (international) relationships, trust is important and vital to getting anything done. The kind of reception leaders get...
