Repairing Relationships

Yesterday, I spoke at the Social Media Plus conference, and finally got to meet the great Jason Falls.  In Jason’s presentation, he spoke about how sometimes, a relationship with a customer gets damaged, and there may be no going back.  Sometimes, there’s...

Filling Niches

One of my favorite concepts from all of those years studying biology was the concept of the niche. An organism or creature finds a spot where the competition isn’t too intense, and raw materials they can work with, and decides to set up shop. They work with...