by Whitney | Mar 26, 2014 | business, community, politics, Uncategorized
My friend, C.C. Chapman, wrote a great blog post today about brand loyalty. He wrote about how companies just giving away free stuff is often not enough to buy loyalty. What these gifts and freebies buy is exposure to people who may be interested in your products,...
by Whitney | Oct 22, 2013 | business, politics
The roll out of Healthcare.gov has been bad. But there is a silver lining to this dark cloud for folks in the digital space. We might finally have the best example ever to demonstrate how important User Interface and Experience is to the success or failure of a...
by Whitney | Jul 17, 2012 | business, community, election, explanations, happiness, politics, recommendations
I’m reading Dan Ariely’s latest book, The Honest Truth about Dishonesty. It talks about how we all are prone to fudge the truth, just a little bit, when given the opportunity. Even in our most honest state, we can even start to believe the little...
by Whitney | Apr 12, 2012 | personal, politics, Uncategorized
The Women Wars are already in full swing this political season, and the “big” election isn’t even until November. So far we’ve seen: The Working Moms v. Stay at Home Moms, courtesy of Hillary Rosen and Ann Romney, Reproductive rights framed...
by Whitney | Mar 21, 2012 | economics, politics, Uncategorized
The money in politics this year is getting ridiculous, and we haven’t even gotten to the general election. Frankly, I’m a little nervous, since I live in PA and the robocalls and assault ads will be starting soon, I fear. After yesterday’s primary...
by Whitney | Feb 1, 2012 | politics, Uncategorized
I feel sorry for people running for office. People are following you around with microphones and cameras all the time, hoping you will mis-speak or trip or do something they can get a story out of. It’s a microscope that would make anyone look bad. The...
