by Whitney | Oct 30, 2014 | Uncategorized
There’s a lot that goes on with a political campaign that mirrors marketing for a traditional business. In many ways, a political campaign is an eight month marketing and branding campaign- just like for any product or brand. You are either introducing a new...
by Whitney | Oct 21, 2014 | Uncategorized
As many of the regular readers of my blog know, I have been interested in digital citizenship since I started podcasting back in 2005. Anyone who chooses to can participate online these days, with the costs and technical barriers to entry for blogging, podcasting, or...
by Whitney | Aug 19, 2014 | Uncategorized
It’s coming up on the start of the school year here in PA. I have always loved getting ready for the new school year- the smell of new crayons, choosing out a perfect backpack, everything being about hopes and expectations. This year, my son is returning to...
by Whitney | Jul 24, 2014 | Uncategorized
Today, I had the great pleasure of getting to meet and speak with Governor Maggie Hassan from New Hampshire. She told us about how she got into politics at the local level, and how it has propelled her to be the only female sitting Democratic Governor in the...
by Whitney | Jun 23, 2014 | Uncategorized
Social Media and the internet are reinventing and repurposing language. The most obvious example is that when you say “Joe is my friend”, we no longer know what sort of relationship that is. Are you Twitter friends? Are you Facebook friends? Would you...
by Whitney | Jun 19, 2014 | election, explanations, Uncategorized
One of the hardest things about running for public office is dealing with partisanship, no matter what party you identify with politically. There are “fundamentalists” on each side of the political spectrum. The truth, however, is that most of us cluster...
