by Whitney | Jan 13, 2010 | business, community, economics, learning, new media, social media
When is sharing your life online with others crossing over into TMI (Too Much Information) territory? Like it or not, we make judgments about people based on the integral of all we know about them. The baseball player who bets on sports in Vegas is assumed to have...
by Whitney | Dec 20, 2009 | economics, education, learning, Uncategorized
Businesses have cycles of good times and bad times. there also seems to be a larger trend of mergers and acquisitions, followed by splintering, spinoffs, and the rise of the small but feisty competition. Back when I was an undergrad in the mid-eighties, the Wharton...
by Whitney | Nov 3, 2009 | books, business, community, economics, new media, social media
I had someone ask me a question about sharing and linking at my recent presentation about Blogging for Business at AGS University. They said someone had told them they shouldn’t link out to others because it was taking traffic away from your website and giving...
by Whitney | Nov 2, 2009 | business, economics, education, social media
This could also be entitled “What I’m learning from Malcolm Gladwell and Ron Popeil”. I picked up Malcolm Gladwell’s new book,”What the Dog Saw”- a collection of some of his New Yorker pieces. Since I wasn’t as blown away by...
by Whitney | Oct 6, 2009 | business, community, economics, education, new media
The Federal Trade Commission has issued new guidelines that go into effect December 1, 2009 regarding the use of endorsements and testimonials in advertising that for the first time specifically include blogs. While there’s a ton of rumors swirling around about...
by Whitney | Jun 27, 2009 | business, economics, education, finance
I was with a group of friends recently and we were discussing conferences. One person said “Was it worth it? Would you have been annoyed if you had spent that much of your own money to attend?” And it struck me right there and then- we treat the money...