by Whitney | Jul 24, 2012 | Branding Your Busienss, business, education, explanations, Marketing, podcamp, social media
Part of my job is helping organizations, small businesses and non-profits, understand all this “social media stuff” and why it might be important to their business and projects. Every time I teach a class, I think about ways to tighten up the message and...
by Whitney | Jun 7, 2012 | blogging, Branding Your Busienss, business, community, Marketing, new media, social media
A friend of mine just posted about a new service called Scribit. After viewing the video, it seems to take posts from some big websites and allow them to repost them on your site and across social channels, keeping traffic directed at your site, not the content...
by Whitney | May 17, 2012 | Branding Your Busienss, business, economics
Facebook is getting ready for its Initial Public Offering, and GM has just decided to remove all its advertising from Facebook. (Ford thinks GM is just doing it wrong and sees better results.) This brings to light a couple of big questions- Are we about to...
by Whitney | Feb 15, 2012 | Branding Your Busienss, business, community, Discovery, learning, personal, Uncategorized
It seems like there’s a resurgence in interest in creating more than just text online to drive interaction. I had a reporter contact me yesterday to talk about the use of podcasting for niche audiences, and then there’s the explosion of interest in...
by Whitney | Dec 14, 2011 | Branding Your Busienss, business, education
We’ve been having some really fantastic classes on Branding Your Business with Social Media in Kennett Square and in Wilmington, DE at Film Brothers. I’ve combined the handouts for weeks Two and Three into one PDF, you can download by clicking...
by Whitney | Dec 1, 2011 | Branding Your Busienss, business, community
For the next four weeks, Green Sales and Marketing has asked me to teach a series of classes on Branding Your Business using Social Media. The first class starts tonight in Kennett Square at Lily’s and will be repeated next week at Film Bros. in Wilmington. ...