Maybe I’m Silly, but….

Apology to all regular readers for this unusual rant.  I promise to return you to your regularly scheduled blog posts, but I had to get this off my chest. Why are people putting up with this guy in Florida?  It seems to me that if rational people cannot convince this...

Bookstores and Public Life

This morning, I was getting caught up in news, and this article about the closing of a Barnes and Noble in Manhattan grabbed my attention.  It's clear that Barnes and Noble has been acting more like a community center for the neighborhood than just a store.  People...

The Importance of a Story Arc

Humans are wired to learn through stories and allegory.  It's been the way we've communicated and shared information from the beginning of time. Why don't more people use this fact in everything they do?  Why is this not the basis of every lecture, every classroom,...

Thinking about Thinking

I'm in the middle of a book writing project that I'm really excited about.  It's going well so far, and like with the best projects you ever do, you learn as much as you might get or teach out of the process. The book and thinking about how children interact with...

Understanding the Philly Blogger Tax

My friend, Justin Kownacki, wrote a great piece about Philadelphia's recent ruling about making Bloggers living in the City apply for a business license, like any other business.  Justin pointed out that people in new media have longed to be taken seriously, and...

Disaggregating Content

For a long time, we could only buy music as a package deal.  Sure, there were some singles available, but by and large, if you liked one or two songs, you would have to buy the whole CD or album.  Then along comes iTunes and we can buy only the bits and pieces we...

Jumping Through Hoops

On a recent trip to Vermont, I started to realize how isolated a lot of people and places are.  Living in the heart of the "Boswash" corridor, it's easy to forget how much of America does not live adjacent to I-95. Vermont is one of the most beautiful places I've...

Quality over Quantity

Some people approach social media as a way to to get as many messages out about themselves, their business, or projects as possible.  They figure the price of joining most social networks is free, so it becomes an open river into which to dump their messages,...

AT&T Microcell- Solutions!

UPDATE: (And possible solutions if you are having issues...) You can read the part of my original post , where I just couldn't recommend the Microcell because of the headaches I was experiencing getting the thing set up.  The root of the problem(s) I experienced...

AT&T’s Microcell Micro Disaster

Please See End of Post for Suggestions on how to fix any connection errors on your AT&T Microcell... Initial Post and Complaint: I am a geek.  I am tech savvy.  I can set up wireless networks in the house, I can set up all sorts of gear- so plugging stuff in in...

Whitney Hoffman

Hi There! I’m Whitney Hoffman. I currently work for Mingl Marketing and Comfort Media Group in Philadelphia, PA