It’s Gonna be one of those posts…..
As many of you know, I’ve been involved in local politics seriously since 2014. I became a local democratic zone leader in 2022. It’s been a big job, but it’s largely akin to running the PTO, but with more far-ranging consequences. You’ve got planning for events, wrangling volunteers, and keeping…
Guide to Gift Giving
It’s close to Christmas, and as we finish up our shopping, it’s worth reflecting on the purpose of gifts in the first place. I read an article this am about how millenial parents are frustrated that their Boomer parents are showering their kids with useless stuff that just ends up…
FFS
We’re living in interesting times. The lead candidate for the republican nomination for presidency just wants everyone to give up and anoint him their candidate now, despite finally starting to face the consequences of years of fraud and treating the legal system as a cudgel to use against anyone he…
AI is Going to Change Everything
Working in digital marketing, Artificial Intelligence (AI) and what it can and should be used for is all the rage right now. If you want to understand AI better, the best source is really Chris Penn– who has an excellent set of videos and regularly explains what’s happening in AI…
Podcamp 2023
A small group of us, die hards from Podcamp Philly and Podcamp East, came together this past weekend for Podcamp 2023 in Philadelphia. There were amazing sessions talking about how AI and Chat GPT will pose challenges to those of us who are involved in digital marketing, or looking to…
Glad to Leave Office? I get it.
Philadelphia Mayor Jim Kenney is getting into trouble because he spoke his truth, saying he’s looking forward to a time when he’s not mayor. As someone who was a Township Supervisor for 6 years, I understand this sentiment perhaps as much as anyone. Being a local elected official may look…
Almost 80 Best Movies of the 80’s
Rolling Stone just put out a post of the 100 best movies of the 1980’s- and there are a lot of obscure movies that as a teenager/college student during the 80’s I never heard of. As a child of divorced parents, I spent a ridiculous amount of time at the…
Losing but not Lost
I lost my bid for re-election as a Township Supervisor. Elections are like the world’s longest job interview. I knocked 946 doors, speaking with friends and neighbors; sending mail out to people about what I stood for, and what I believed. I chose not to attack my opponent, even though…
Running for Office
I am a local Township Supervisor in Pennsylvania, running for re-election this year. Supervisor is a part-time position, and comes with a statutory stipend of $2,500.00 a year. that equates to about $5.20 or less an hour of meeting time, and other work we put in to help guide the…
Dementia
My mother-in-law has dementia. She had been pretty good at hiding her slow cognitive decline for a long time, but gradually, not even those of us who would have preferred to be in denial could avoid the truth. We needed to move Nancy out of her home and into a…
Social Media and The Picture of Dorian Gray
The one thing I've discovered after working in and around social media for nearly six years is that the image presented is not always all that it seems. If you look through the headlines, there are numerous accounts of folks getting into trouble because maintaining...
Getting Real about Digital Marketing
My friend, Podcamp Foundation partner and ninja, Christopher Penn, has come out with a Kindle Book entitled Marketing White Belt- Basics for the Digital Marketer. It's terrific, and captures Chris's direct style of explanation and getting to the heart of the matter...
“Scraping” By
A friend of mine suspected that some of their blog content was being "scraped."* Scraping generally involves taking other people's content and re-purposing it on another website without proper attribution or links, basically becoming the old-school version of...
Seven Ineffective Business Habits*
*With apologies to Steven Covey. I know people are incredibly fond of Steven Covey and his seven habits of highly effective people, and I have to agree, these habits are great ones. Being proactive, looking for win-wins, and just about everything on his list are...
Strong Beliefs
As part of a Seth Godin/Domino Project experiment, I joined a group that asks us to write to prompts for 30 days. While I got off to a rough start on this this week, I'm giving it a go now. Today's prompt asks us to identify a strong belief that isn't shared by...
The Problem with Entrepreneurship
I love Entrepreneurs. They are some of the most interesting, exciting folks around. They often have a great idea, and they are actively involved every day with trying to make sure that dream or vision comes true. Like the picture on the right, enterpreneurs get to...
Who Do You Listen To?
While I'm all for being head strong and knowing where you're going and what you're doing, occasionally we all seek advise from others. Sometimes we even get advice whether we want it or not. But what sort of advice do you seek and what sort of advice should you...
Beating the Caring Out of Me
Seth Godin had a great post recently about Caring. The most important two sentences are: If you want to build a caring organization, you need to fill it with caring people and then get out of their way. When your organization punishes people for caring, don't be...
Friendship in the Digital Age
Your friends will know you better in the first minute you meet than your acquaintances will know you in a thousand years. Richard Bach, Illusions- the Adventures of a Reluctant Messiah Friendship can be tricky these days. Sorting out the friends you would trust with...
Making Your Life Easier
I'm as busy as any other consultant, and I constantly wish for another three or four hours a day to do everything I want to. The trick is always finding ways to use my time more efficiently, and what can be "outsourced" cheaply and reliably. Sometimes even finding...
Whitney Hoffman
Hi There! I’m Whitney Hoffman. I currently work for Mingl Marketing and Comfort Media Group in Philadelphia, PA
