It’s Gonna be one of those posts…..
As many of you know, I’ve been involved in local politics seriously since 2014. I became a local democratic zone leader in 2022. It’s been a big job, but it’s largely akin to running the PTO, but with more far-ranging consequences. You’ve got planning for events, wrangling volunteers, and keeping…
Guide to Gift Giving
It’s close to Christmas, and as we finish up our shopping, it’s worth reflecting on the purpose of gifts in the first place. I read an article this am about how millenial parents are frustrated that their Boomer parents are showering their kids with useless stuff that just ends up…
FFS
We’re living in interesting times. The lead candidate for the republican nomination for presidency just wants everyone to give up and anoint him their candidate now, despite finally starting to face the consequences of years of fraud and treating the legal system as a cudgel to use against anyone he…
AI is Going to Change Everything
Working in digital marketing, Artificial Intelligence (AI) and what it can and should be used for is all the rage right now. If you want to understand AI better, the best source is really Chris Penn– who has an excellent set of videos and regularly explains what’s happening in AI…
Podcamp 2023
A small group of us, die hards from Podcamp Philly and Podcamp East, came together this past weekend for Podcamp 2023 in Philadelphia. There were amazing sessions talking about how AI and Chat GPT will pose challenges to those of us who are involved in digital marketing, or looking to…
Glad to Leave Office? I get it.
Philadelphia Mayor Jim Kenney is getting into trouble because he spoke his truth, saying he’s looking forward to a time when he’s not mayor. As someone who was a Township Supervisor for 6 years, I understand this sentiment perhaps as much as anyone. Being a local elected official may look…
Almost 80 Best Movies of the 80’s
Rolling Stone just put out a post of the 100 best movies of the 1980’s- and there are a lot of obscure movies that as a teenager/college student during the 80’s I never heard of. As a child of divorced parents, I spent a ridiculous amount of time at the…
Losing but not Lost
I lost my bid for re-election as a Township Supervisor. Elections are like the world’s longest job interview. I knocked 946 doors, speaking with friends and neighbors; sending mail out to people about what I stood for, and what I believed. I chose not to attack my opponent, even though…
Running for Office
I am a local Township Supervisor in Pennsylvania, running for re-election this year. Supervisor is a part-time position, and comes with a statutory stipend of $2,500.00 a year. that equates to about $5.20 or less an hour of meeting time, and other work we put in to help guide the…
Dementia
My mother-in-law has dementia. She had been pretty good at hiding her slow cognitive decline for a long time, but gradually, not even those of us who would have preferred to be in denial could avoid the truth. We needed to move Nancy out of her home and into a…
The Top 10 Social Media Hard Truths
Part of my job is helping organizations, small businesses and non-profits, understand all this "social media stuff" and why it might be important to their business and projects. Every time I teach a class, I think about ways to tighten up the message and bring the...
Things I Love
There's nothing that makes me feel more like an excited child than getting the mail anding a surprise in there. It could be something I've ordered. It could be a letter or card. It doesn't matter. It feels like winning the lottery. That's part of the reason why I...
Contests and Making a difference
Westside Health Clinic in Wilmington DE is one of the finalists in Toyota's 100 Cars for Goo Facebook Campaign. Today, July 18, you can vote and help get them a minivan to help low income and rural communities get the healthcare they need. Just Click here to vote. ...
It’s Just Easier to be Truthful
I'm reading Dan Ariely's latest book, The Honest Truth about Dishonesty. It talks about how we all are prone to fudge the truth, just a little bit, when given the opportunity. Even in our most honest state, we can even start to believe the little untruths we tell...
Focal Length
The more I listen to the news lately and think about the big problems we face, the more and more it seems the basic trouble starts with differentiating the macro problems and the micro problems. In the most banal example, if something goes wrong with an appliance in...
Come Fix My Problems!
I ran across a forum post today that essentially said: "I'm a _____(Insert name of profession here)____. What are the apps I should download?" This is a natural question many people ask, but it's a bad question. Just like Bill Gates stating in the Chronicle of...
Can Kids be Developers?
My son attended a camp last summer in iPhone/iPod app development, and will be going again this summer. He had a great time, and came away from the experience with a simple, fun app he made, and the ability to jail break iphones, which seemed pretty impressive for a...
Seizures and Driving
Car hits tree. Ouch Originally uploaded by I Bird 2 It's being reported that Commerce Secretary John Bryson got into two car accidents after suffering seizures while driving in California. While I expect there will be significant amounts of political hay people will...
Content Strategy
A friend of mine just posted about a new service called Scribit. After viewing the video, it seems to take posts from some big websites and allow them to repost them on your site and across social channels, keeping traffic directed at your site, not the content...
Facebook- Don’t Put all Your Eggs in One Basket
I have had a love/hate relationship with Facebook over time. I joined the day they opened it up for "the public", and I've participated to various degrees over time. My friend list includes a variety of people, from business, social media to high school and college...
Whitney Hoffman
Hi There! I’m Whitney Hoffman. I currently work for Mingl Marketing and Comfort Media Group in Philadelphia, PA
